{"id":19545,"date":"2023-06-12T16:11:34","date_gmt":"2023-06-12T16:11:34","guid":{"rendered":"https:\/\/digitalbnc.com\/stylview\/?p=19545"},"modified":"2023-06-12T16:14:36","modified_gmt":"2023-06-12T16:14:36","slug":"from-blueprint-to-website-designing-a-winning-construction-website","status":"publish","type":"post","link":"https:\/\/digitalbnc.com\/stylview\/from-blueprint-to-website-designing-a-winning-construction-website\/","title":{"rendered":"From Blueprint to Website: Designing a Winning Construction Website"},"content":{"rendered":"\n<p>A great construction website needs more than just good looks to bring in leads. Fortunately, these seven <strong><a href=\"https:\/\/www.espwebzing.com\/industry\/construction\/\" target=\"_blank\" rel=\"noreferrer noopener\">construction company website designs<\/a><\/strong> do some of the important things right! With homes selling like hotcakes, many homeowners have been busy making big renovations. This is especially true during the COVID-19 pandemic, which has put a big focus on home improvement.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Visual Cohesion<\/h2>\n\n\n\n<p>Having a website is no longer just an optional extra for businesses, especially when they are in a highly competitive industry. A business that doesn\u2019t have a website is missing out on significant opportunities to connect with customers and grow its bottom line.<\/p>\n\n\n\n<p>One of the most important things to consider when designing a winning construction website is visual cohesion. This means that all elements of the site should work together to create a unified design that is easy for visitors to navigate.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Concise Copy<\/h2>\n\n\n\n<p>A key way to do this is by ensuring that your key points are above the fold. This will ensure that the majority of people who visit your site will process this information before they move on to other parts of your site. It\u2019s also a good idea to keep your content brief and targeted so that you don\u2019t waste your audience\u2019s time with details they may not care about or need.<\/p>\n\n\n\n<p>Cworks does an excellent job of this by using a beautiful transition that draws attention to the main text and highlights its most important value propositions. They also limit their use of imagery to just the most relevant projects, allowing them to maintain a high level of visual impact.<\/p>\n\n\n\n<p>Finally, don\u2019t forget to include a contact form so that potential clients can reach out to you on their own terms. This is particularly important during this pandemic when customers are looking for ways to avoid the inconvenience of calling or going out in person.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Easy Navigation<\/h2>\n\n\n\n<p>There\u2019s an old website design tip that suggests a visitor shouldn\u2019t have to click more than twice to get anywhere on your site. That\u2019s good advice, but it\u2019s not a magic bullet. Overly complicated, cluttered navigation can frustrate and confuse visitors, causing them to leave your site. The best construction websites have clean, easy-to-use navigation.<\/p>\n\n\n\n<p>Easy navigation is key to keeping your visitors on your site and getting them to convert into prospects. That\u2019s why it\u2019s so important to take your time with the design of your site, making sure that everything is in its place and easy for your visitors to find.<\/p>\n\n\n\n<p>A lot of construction sites have a lot of information to convey, and this can make it hard for users to find the exact page they need in an efficient way. McKinstry makes it easy for users to browse their different construction services on their homepage by putting all of the relevant information front and center. The bold, eye-catching visuals of their work immediately grab attention and entice visitors to learn more about the company\u2019s capabilities.<\/p>\n\n\n\n<p>Some construction companies use lots of animation and slideshows on their websites, which can look cool but can also be distracting for visitors. These effects can draw their attention away from the important content on your website and cause them to stray to unimportant sections of your site.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Social Media Integration<\/h2>\n\n\n\n<p>As a construction company, you know that capturing leads is one of your main goals for your website. That\u2019s why you need a solid lead generation system in place, such as a call-to-action button that encourages site visitors to get in touch with you or a contact form that asks for their name and email address in exchange for more information about your services.<\/p>\n\n\n\n<p>One way to help you do that is to include links to your social media pages in your header or footer, which gives visitors an opportunity to follow your content and get the latest updates on what\u2019s happening at your company. <\/p>\n\n\n\n<p>This site features a sleek and modern web design, with well-timed hero image animation when the home page loads, as well as clean, crisp fonts and page sections. The layout is easy to navigate and includes a well-written statement of purpose that is clearly visible at the top of the page.<\/p>\n\n\n\n<p>Thanks for visiting <a href=\"https:\/\/digitalbnc.com\/stylview\/\">stylview<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A great construction website needs more than just good looks to bring in leads. Fortunately, these seven construction company website designs do some of the important things right! With homes selling like hotcakes, many homeowners have been busy making big renovations. This is especially true during the COVID-19 pandemic, which has put a big focus [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":19563,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-19545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>From Blueprint to Website: Designing a Winning Construction Website<\/title>\n<meta name=\"description\" content=\"A great construction website needs more than just good looks to bring in leads. 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